The ABCC held the Opportunities in the Maghreb event that focused on the countries of the Maghreb region which represent an important market for British business. The event was formally opened by Dr Afnan Al Shuaiby who welcomed delegates and mentioned the Chamber’s role in serving companies doing business across the entire Arab region. The countries of the Maghreb have made important strides in the direction of future prosperity. Stable macroeconomic conditions, steady progress on economic reform, and ongoing trade integration with the European Union (EU) have increased foreign investment, leading to a significant rise in per capita incomes. The event offered a platform for businesses to discuss partnerships, trade agreements and ways of getting goods to market.