The Red Sea

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6th November 2025

The Red Sea – Saudi Arabia’s groundbreaking new luxury leisure destination

The Arab British Chamber of Commerce (ABCC), in partnership with The Red Sea and Marriott’s Luxury Red Sea properties — The St. Regis Red Sea Resort, Nujuma, a Ritz-Carlton Reserve, and The Red Sea EDITION — proudly hosted an exclusive networking evening at the elegant Bvlgari Hotel London.

The event brought together diplomats, business leaders, and industry experts to celebrate Saudi Arabia’s remarkable progress in the leisure, tourism, and hospitality sectors under Vision 2030.

Ahmad Darwish Officer at Red Sea Global, set the tone for the evening by highlighting the importance of environmental sustainability and the empowerment of human capital as central pillars of the Red Sea’s transformative projects. Following this, Rita Massoud, MBA, FCIPD, Interim Secretary General & CEO of the ABCC, warmly welcomed the distinguished guests, emphasizing the value of partnership and collaboration in advancing these shared goals. Tony Coveney, Area General Manager, Marriott Red Sea Region, together with Lana Ghawi Zananiri, Cluster Director of Business Development, shared inspiring perspectives on the Red Sea’s growing prominence as a global luxury destination redefining hospitality in Saudi Arabia.

Guests enjoyed a vibrant atmosphere and an engaging video presentation showcasing the Red Sea’s breath-taking beauty — a true celebration of innovation, sustainability, and partnership.

The ABCC looks forward to strengthening UK–Saudi collaboration as we continue to celebrate our 50th anniversary and a shared commitment to sustainable growth and excellence.